The Most Important Time to Stage: Right Now

A beautifully staged dining room captures attention both online and during property visits.

Over the years, we've seen that during slower real estate markets clients pull back from home staging. It may seem counter-intuitive, but staging during a raging real estate market is less vital than staging right now, when there is MORE competition, and MORE power in the hands of the buyers. Staging helps attract shoppers in many ways:
--Their attention is grabbed immediately online, at the first point of contact with a listing
--They are able to more accurately form an understanding of the property and its features with good staging that highlights -- but doesn't get in the way -- of a home
--They form an emotional connection to a well-staged property, which evokes the feeling of a lifestyle that will be experienced in the home if purchased

Providing all of this to shoppers is also providing your sellers with a head start in the marketplace. When there are many properties for sale, or properties are active longer, capturing attention and compelling offers with effective home staging is a strategic advantage.

Right now, we are working to support our realtor partners through longer listing periods with favorable contract terms. Please contact us today for more information.